Touchdown Strategies President James Davis has named Paul Morrell as partner. Morrell will advise clients on marketing and communications, public affairs, influencer engagement, and crisis management.
Morrell brings to Touchdown nearly 40 years of experience with government, business, and non-profit organizations. Most recently, he worked for the Stand Together community, founded by Charles Koch and supported by hundreds of the nation’s leading business leaders and philanthropists, where he helped build a full-service communications agency that supported philanthropic and issue-advocacy campaigns.
“I am delighted to announce Paul Morrell as partner for Touchdown Strategies,” Davis said. “Paul’s wealth of experience will be an asset to all of our clients, and his leadership will help us to expand to meet the growing opportunities.”
“2020 has demonstrated that business as usual is no longer enough. It takes creative thinking, detailed, data-driven planning, and strong execution to be heard and, more importantly, understood,” said Morrell. “Touchdown Strategies is blazing new trails with innovative communications designed to break through the noise and get results for its clients. I look forward to joining the team.”
Previously Morrell was a consultant for PepsiCo and BP during the Deepwater Horizon oil spill where he provided communications planning support for the BP business unit responsible for managing the company’s response. In 2012 he was deputy communications director for the Republican National Convention.
Morrell spent more than 20 years as a congressional staffer in both member and leadership offices, including the Office of House Majority Leader Dick Armey. During the George W. Bush administration, Morrell served as NASA chief of staff, Department of Energy deputy chief of staff, and director of communications planning at the National Security Council.
Morrell holds a Bachelor of Science in journalism from the University of Maryland.