Why are Americans confused about COVID? Blame it on poor communication.

by James Davis USA Today, January 26, 2022 Read the full commentary in USA Today. Americans don’t trust their public health experts, a serious problem in the best of times but downright dangerous amid a pandemic. Just 44% of Americans trust in the Centers of Disease Control and Prevention, while only 40% trust Dr. Anthony Fauci (the nation’s…

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How much are student-athletes worth? March Madness returns, as does compensation debate.

As NCAA bickers over how much student benefits are enough, and coaches make millions, student-athletes fight food insecurity and some go homeless. Artur Davis and James Davis Opinion contributors   On Thursday, March Madness returns — a small but real step toward making America normal again. This same month, the U.S. Supreme Court will hear arguments in a case that could serve…

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50 Percent of Americans Support Compensation for College Athletes

Arlington, Va., January 14, 2021 – As the U.S. Supreme Court readies to review a case involving NCAA compensation limits, half of all Americans support allowing college athletes to receive compensation for playing college sports, according to a new Touchdown Strategies/ TechnoMetrica survey. Among those who support pay for college athletes, 60 percent believe compensation…

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Touchdown Strategies Announces Paul Morrell as Partner

Touchdown Strategies President James Davis has named Paul Morrell as partner. Manual pdf Morrell will advise clients on marketing and communications, public affairs, influencer engagement, and crisis management. Morrell brings to Touchdown nearly 40 years of experience with government, business, and non-profit organizations. Most recently, he worked for the Stand Together community, founded by Charles…

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Survey Finds Americans More Worried About Cybersecurity as Online Commerce, Education Grow During COVID-19

Arlington, Va., September 17, 2020 – As consumers, businesses, and students have moved online during the COVID-19 pandemic, a new survey by Touchdown Strategies and TechnoMetrica finds growing public concern about cyber threats. Manual pdf 46% of Americans say the situation around cybersecurity has gotten worse in the United States over the past year while…

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